True Match was created with the idea of developing a game that achieves a purpose while expanding beyond the basic board game model. Requirements for the game included the need to be self-contained and self-explanatory with instructions and rules for gameplay within the packaging. As a result, the concept for True Match emerged from the desire of having an all-in-one couple’s game.

Many pre-existing couple’s games are divided, solely being focused on only corresponding answers, engaging in physical activity, or having deep conversations, and this limits how much a couple can strengthen their chemistry. True Match blends all these aspects together into a lighthearted card game that tests partners’ knowledge of each other while they work together and dive deeper. It allows them to learn the most about each other by encouraging them to scratch their brains, get goofy, and reflect, all while making life-long memories.

Fonts and colors were chosen to match the styles of 80s to 90s reality TV dating shows. True Match includes the box, 25 Match Cards, 10 Challenge Cards, 10 Reflection Cards, three Hint Cards, a token, the How to Play booklet, and the Score Sheet.